The ability to edit video has become downright cheap in the past year. Just a few years ago, if you wanted to use an AVID nonlinear editor, you’d stroke a check for at least 30 thousand dollars. Today, you can load AVID Studio onto your iPad for five bucks. Five dollars and you could literally [...]
One of the ongoing issues for our clients involves website Search Engine Optimization (SEO) and how to ensure any particular site is effectively reaching both an existing audience and a new, potential set of prospects. One of the most important issues relative to SEO is the process of structure within a website. I’ve spent time [...]
Do you remember the 1990 Ahnald film Total Recall? Back in the day, it was pretty heady stuff. Today, not so much. Because Hollywood is unable to come up with a single original thought, most of all Columbia, I mean Sony Pictures, it makes sense (unfortunately) that they’d get excited about making the same film [...]
It’s easy to treat Thunderbolt like any other iteration of connectivity. Just like we moved from USB, to FireWire 400, to USB 2 to FireWire 800, we’ll move to Thunderbolt. But if you do let go of a bored sigh, and say, “Yeah, yeah, another way to connect my external hard drives to my computer [...]
After some recent interaction with Adobe, it’s clear they have some ideas about the future of their Flash and Adobe Air technology. And in some ways, it’s back to the future for them. How this affects websites that use Flash is significant if you as a site owner intend to support those that visit your [...]
Las Vegas, April 16,2012 – Been walking the vast exhibit floor at the National Association of Broadcasters today and am happy to report that this show is bigger than last year, and badder than ever. Stopped in at the Contour booth to see how their go-everywhere, do-anything brand of small, portable cameras held up to [...]
The NAB opened today in Las Vegas. As with any edition of this annual festival of geeks and broadcasters, new cameras, editing gear, and grip gear was on every aisle in the Convention Center village. Underneath the big glowing signs and LCD displays, there was a more urgent sort of heartbeat… how to secure content, [...]
Last year at this time, the professional editing world was agog at the idea that Apple would be releasing a new long-sought after version of its storied editing solution, Final Cut Pro. And introduce it they did – via a user group – not the show floor. Final Cut Pro wowed people at the Final [...]
Every year, more than 150,000 people in the broadcast video industry converge on sin city to ooh and aah at the latest cameras, monitors, and broadcast goodies. For the past several years, the migration to all things digital and HD has taken center stage at the annual National Association of Broadcasters conference and expo. Now, [...]
A few weeks ago, I was speaking with the leader of a fairly large organization about the progress his team was making relative to branding the organization. He said this: “I’m trying to get more Twitter followers than our nearest competitor, but the numbers keep going up and down. How do I catch him?” My [...]
